{"id":773801,"date":"2022-03-24T07:00:07","date_gmt":"2022-03-24T06:00:07","guid":{"rendered":"https:\/\/bebeez.it\/non-categorizzato\/eckuity-makes-strategic-investment-in-the-professional-triathletes-organisation-to-create-a-powerful-distribution-platform-for-health-tech-companies-looking-to-tap-hard-to-reach-consumers-with-their-i\/"},"modified":"2023-07-11T14:19:15","modified_gmt":"2023-07-11T12:19:15","slug":"eckuity-makes-strategic-investment-in-the-professional-triathletes-organisation-to-create-a-powerful-distribution-platform-for-health-tech-companies-looking-to-tap-hard-to-reach-consumers-with-their-i","status":"publish","type":"post","link":"https:\/\/bebeez.it\/en\/private-capital-in-north-america\/eckuity-makes-strategic-investment-in-the-professional-triathletes-organisation-to-create-a-powerful-distribution-platform-for-health-tech-companies-looking-to-tap-hard-to-reach-consumers-with-their-i\/","title":{"rendered":"Eckuity Makes Strategic Investment in the Professional Triathletes Organisation to Create a Powerful Distribution Platform for Health-Tech Companies Looking to Tap Hard-to-Reach Consumers With Their Innovative Products and Services"},"content":{"rendered":"Also, Designed to Elevate the Sport of Triathlon and Encourage Exercise\n\nNEW YORK--(BUSINESS WIRE)--Eckuity, a global investment firm that invests in early-stage life sciences and health-tech companies, today announced it has made a strategic investment alongside Sir Michael Moritz, partner at Sequoia Capital, in the Professional Triathletes Organisation (PTO), the professional body of triathlon. The reason for the investment in the fastest growing sports discipline in the world is to be able to access a highly desirable yet difficult to reach consumer by providing a distribution platform to companies developing innovative health, wellness, and medical tech products.\n\n\n\nEckuity\u2019s goal is to leverage the huge marketplace opportunity that o<div class=\"leaky_paywall_message_wrap\"><div id=\"leaky_paywall_message\"><a href=\"https:\/\/bebeez.it\/abbonati\/\">Abbonati<\/a> o <a href=\"https:\/\/bebeez.it\/mio-account\/\">Accedi<\/a> per leggere il resto di questo contenuto.<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Also, Designed to Elevate the Sport of Triathlon and Encourage Exercise NEW YORK&#8211;(BUSINESS WIRE)&#8211;Eckuity, a global investment firm that invests in early-stage life sciences and health-tech companies, today announced it has made a strategic investment alongside Sir Michael Moritz, partner at Sequoia Capital, in the Professional Triathletes Organisation (PTO), the professional body of triathlon. The [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[49625],"tags":[],"settori":[],"slider_categorie_and_home_page":[],"class_list":["post-773801","post","type-post","status-publish","format-standard","hentry","category-private-capital-in-north-america"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Eckuity Makes Strategic Investment in the Professional Triathletes Organisation to Create a Powerful Distribution Platform for Health-Tech Companies Looking to Tap Hard-to-Reach Consumers With Their Innovative Products and Services - BeBeez<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bebeez.it\/en\/private-capital-in-north-america\/eckuity-makes-strategic-investment-in-the-professional-triathletes-organisation-to-create-a-powerful-distribution-platform-for-health-tech-companies-looking-to-tap-hard-to-reach-consumers-with-their-i\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Eckuity Makes Strategic Investment in the Professional Triathletes Organisation to Create a Powerful Distribution Platform for Health-Tech Companies Looking to Tap Hard-to-Reach Consumers With Their Innovative Products and Services - BeBeez\" \/>\n<meta property=\"og:description\" content=\"Also, Designed to Elevate the Sport of Triathlon and Encourage Exercise NEW YORK--(BUSINESS WIRE)--Eckuity, a global investment firm that invests in early-stage life sciences and health-tech companies, today announced it has made a strategic investment alongside Sir Michael Moritz, partner at Sequoia Capital, in the Professional Triathletes Organisation (PTO), the professional body of triathlon. 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