{"id":825057,"date":"2022-10-05T08:17:16","date_gmt":"2022-10-05T06:17:16","guid":{"rendered":"https:\/\/15.161.165.86\/non-categorizzato\/mcgrath-unveils-new-brand-identity-and-tagline\/"},"modified":"2022-10-05T08:17:16","modified_gmt":"2022-10-05T06:17:16","slug":"mcgrath-unveils-new-brand-identity-and-tagline","status":"publish","type":"post","link":"https:\/\/bebeez.it\/en\/real-estate-in-asia-pacific\/mcgrath-unveils-new-brand-identity-and-tagline\/","title":{"rendered":"McGrath Unveils New Brand Identity and Tagline"},"content":{"rendered":"

LIVERMORE, Calif.–(BUSINESS WIRE)–McGrath RentCorp (Nasdaq: MGRC), the legal name of the corporation, and one of the leading business-to-business rental companies in North America, today announced its new brand identity and tagline.\n<\/p>\n

<\/a><\/p>\n

\n\u201cAfter 43 years in business, we are very excited to unveil McGrath\u2019s new logo and tagline. Our new brand identity communicates our vision for the future, while paying homage to our past. It reflects our strategic priorities and growth opportunities while reinforcing our core values.\u201d said Joe Hanna, President and CEO of McGrath.\n<\/p>\n

\nThe new McGrath logo features a symbol of \u201crepeating Ms.\u201d The \u201cMs\u201d not only stand for McGrath, but also reflect the modular focus of our business. McGrath is a solutions company with rentable, repeatable and renewable assets that create a full circle of success. In addition, the symbol is an acknowledgement of the company\u2019s long-term momentum, evidenced by 31 years of dividend growth.\n<\/p>\n

\nAlthough the name of the corporation will remain McGrath RentCorp, removing \u201cRentCorp\u201d from the logo signifies the company\u2019s evolving strategy and McGrath\u2019s expansion into new geographies and pursuit of new revenue streams, including custom modular solutions, site-related services and our Plus program.\n<\/p>\n

\nIn conjunction with the rebrand, McGrath also introduced a new tagline: Enabling our customers to do great things\u2122.\n<\/p>\n

\n\u201cWe believe our new tagline reinforces McGrath\u2019s customer-centric approach and the small, but vitally important role we play in contributing to our customers\u2019 success,\u201d explained Mr. Hanna.\n<\/p>\n

\nABOUT MCGRATH:\n<\/p>\n

\nMcGrath RentCorp (Nasdaq: MGRC) is one of the leading business-to-business rental companies in North America with a strong record of profitable business growth. Founded in 1979, McGrath\u2019s operations are centered on modular solutions through its Mobile Modular and Mobile Modular Portable Storage businesses. In addition, its TRS-RenTelco business offers electronic test equipment rental solutions, and its Adler Tank Rentals business provides environmental containment solutions for hazardous and nonhazardous liquids and solids. The Company\u2019s rental product offerings and services are part of the circular supply economy, helping customers work more efficiently, and sustainably manage their environmental footprint. With over 40 years of experience, McGrath\u2019s success is driven by a focus on exceptional customer experiences. This focus has underpinned the Company\u2019s long-term financial success and supported over 30 consecutive years of annual dividend increases to shareholders, a rare distinction among publicly listed companies.\n<\/p>\n

\nHeadquartered in Livermore, California. Additional information about McGrath and its businesses is available at mgrc.com<\/a> and investors.mgrc.com<\/a>.\n<\/p>\n

Contacts <\/p>\n

\nKeith Pratt
Executive Vice President & CFO
\n
keith.pratt@mgrc.com<\/a><\/p>","protected":false},"excerpt":{"rendered":"

LIVERMORE, Calif.–(BUSINESS WIRE)–McGrath RentCorp (Nasdaq: MGRC), the legal name of the corporation, and one of the leading business-to-business rental companies in North America, today announced its new brand identity and tagline. \u201cAfter 43 years in business, we are very excited to unveil McGrath\u2019s new logo and tagline. Our new brand identity communicates our vision for […]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[49630],"tags":[],"settori":[],"slider_categorie_and_home_page":[],"class_list":["post-825057","post","type-post","status-publish","format-standard","hentry","category-real-estate-in-asia-pacific"],"acf":[],"yoast_head":"\nMcGrath Unveils New Brand Identity and Tagline - BeBeez<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bebeez.it\/en\/real-estate-in-asia-pacific\/mcgrath-unveils-new-brand-identity-and-tagline\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"McGrath Unveils New Brand Identity and Tagline - BeBeez\" \/>\n<meta property=\"og:description\" content=\"LIVERMORE, Calif.–(BUSINESS WIRE)–McGrath RentCorp (Nasdaq: MGRC), the legal name of the corporation, and one of the leading business-to-business rental companies in North America, today announced its new brand identity and tagline. \u201cAfter 43 years in business, we are very excited to unveil McGrath\u2019s new logo and tagline. 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