DALLAS--(BUSINESS WIRE)--An affiliate of Paceline Equity Partners, LLC (“Paceline”), a Dallas-based private equity manager, today announced that it closed on a $90 million second lien credit facility in support of the refinancing of Data Axle, Inc. (“Data Axle” or the “Company”), a provider of data and data-driven marketing services. An affiliate of Paceline acted as the administrative agent on this transaction.
Headquartered in Dallas, Texas, Data Axle maintains proprietary business and consumer databases (supplemented by client and third-party data) designed to support its clients’ acquisition and retention of customer relationships. In addition to its database services and data processing services, Data Axle maintains an